Adi Nachum
Graphic Design & Art Direction
Laarvee, 2026
Bob Marley, 2026
Bob Marley, 2026
Mērcer Labs, 2026
Sake Set, 2026
Aeir x Naïyo, 2026
Nude Project x Naïyo, 2026
Duke+Dexter x Naïyo, 2025
Naïyo, Clothing design, 2024
The People Gallery, Logo design, 2025
Naïyo, Art direction, 2024
Brand identity for Mērcer Labs, Museum of Art and Technology, New York, 2024
Jewelry design and Interior for Mērcer Labs, 2024
Brand Identity for Carthé, 2025
Sakte Rail_02, Furniture design, 2023
Naïyo, Furniture design, 2024
Eternal Objects, Packgaing design, 2024
Naïyo, Styling and fashion design, 2023
Naïyo x Eme Studios Collaboration, 2025
Naïyo retail and display design, 2023
Sake Set
Folded Chair
Merch design for Calvin Harris at Ushuaïa, Ibiza 2023
Merch design for Calvin Harris at Ushuaïa, Ibiza 2023
Merch design for Calvin Harris at Ushuaïa, Ibiza 2023
Merch design for Majid Jordan commemorating 5 years of their album The Space Between, 2022 OVO Sound
Majid Jordan, 5 years of The Space Between album, merch design, 2022 OVO Sound
Merch design for Majid Jordan commemorating 5 years of their album The Space Between, 2022 OVO Sound
Naïyo, graphic print, 2025
Redesign of the classic jersey of Lil Baby’s hometown NBA team, Atlanta Hawks, in collaboration with Bleacher Report and Mitchell & Ness. NBA REMIX 2022
Lil Baby × Atlanta Hawks — NBA Remix jersey. Bleacher Report × Mitchell & Ness, 2022
Redesign of the classic jersey of Lil Baby’s hometown NBA team, Atlanta Hawks, in collaboration with Bleacher Report and Mitchell & Ness. NBA REMIX 2022
Joe Biden presidential campaign — official merch. Joe Perez Studio, 2020
Logo design and brand identity for FIVE POINT FOUR Store, 2022 Photography: Amit Geron, Interior Design: Roy Nachum
Logo design and brand identity for FIVE POINT FOUR Store, 2022
Logo design and brand identity for FIVE POINT FOUR Store, 2022 Photography: Amit Geron, Interior Design: Roy Nachum
'Live Your Look' merch design for Milk Makeup, 2022. Creative Direction + Design: Joe Perez & WØRKS Studio
'Live Your Look' merch design for Milk Makeup. Joe Perez Studio, 2022
Basketball court design + brand identity for Splash Project & Tel Aviv Municipality. The "Deconstructed Court" is exploring a new arrangement with different compositions of the geometric shapes from the original layout of the classic basketball court. 2021
Splash Project — “Deconstructed Court” design & branding, 2021
Basketball court design for Splash Project & Tel Aviv Municipality. The "Deconstructed Court" is exploring a new arrangement with different compositions of the geometric shapes from the original layout of the classic basketball court. 2021
Logo type design for Highsnobiety BeachFriendz summer collection, 2021
2021 NBA Milwaukee Bucks official championship merch x House of Highlights. Design + Creative Direction: Adi Nachum
NBA Milwaukee Bucks official championship merch x House of Highlights, 2021
2021 NBA Milwaukee Bucks official championship merch x House of Highlights. Design + Creative Direction: Adi Nachum
2021 NBA Milwaukee Bucks official championship merch x House of Highlights. Design + Creative Direction: Adi Nachum
2021 NBA Milwaukee Bucks official championship merch x House of Highlights. Design + Creative Direction: Adi Nachum
Type design and cover art for CHEMICAL single by MK, Sony Music, 2021
Type design and cover artwork for CHEMICAL single by MK, Sony Music, 2021
Type design for CHEMICAL single by MK, Sony Music, 2021
'Run the Numbers' merch collection design for NBA team Detroit Pistons, 2021. Creative Direction: Doubleday & Cartwright, Photos: Lyndon French
'Run the Numbers' merch collection design for NBA team Detroit Pistons, 2021
'Run the Numbers' merch collection design for NBA team Detroit Pistons, 2021. Creative Direction: Doubleday & Cartwright
'Run the Numbers' merch collection design for NBA team Detroit Pistons, 2021. Creative Direction: Doubleday & Cartwright, Photos: Lyndon French
Brand identity & merch design for ĀTO, 2021 Interior Design & Art: Mērcer Project by Roy Nachum, Photography: Via Tolila
Brand identity, merch design and interior styling for ĀTO, 2021
Brand identity & merch design for ĀTO, 2021 Interior Design & Art: Mērcer Project by Roy Nachum, Photography: Via Tolila
Merch design for Mix&Matcha, 2021
Merch design for Mix&Matcha, 2021
Merch design for Mix&Matcha, 2021
Brand Identity and packaging design for The Wedge NY, 2021
Brand Identity and packaging design for The Wedge, 2021
Type design and cover art for INTRUDED single by Justine Skye & Timbaland, 2021
Official merch design for the 2021 US Presidential Inauguration of President-elect Joe Biden and Vice President-elect Kamala Harris. Joe Perez Studios - Creative Direction: Joe Perez, 2021
Biden–Harris inauguration — official merch. Joe Perez Studio, 2021
Merch design for NBA player P. J. Tucker in collab with Joe Perez & Foot Locker as part of COLLABORAID, an exclusive collection supporting those affected by Covid-19. Joe Perez Studios - Creative Direction: Joe Perez & WØRKS Studio, 2020
Merch design for NBA player P. J. Tucker in collab with Foot Locker, WØRKS Studio, 2020
Merch design for NBA player P. J. Tucker in collab with Joe Perez & Foot Locker as part of 12 Days of Greatness, a collection of limited releases celebrating basketball culture and the love for the game. Joe Perez Studios - Creative Direction: Joe Perez & WØRKS Studio, 2020
Merch design for NBA player P. J. Tucker in collab with Joe Perez & Foot Locker as part of 12 Days of Greatness, a collection of limited releases celebrating basketball culture and the love for the game. Joe Perez Studios - Creative Direction: Joe Perez & WØRKS Studio, 2020
Sound system design, 2023
Creative Direction for Naïyo SS25, 2025
Merch design & logotype for HOLY a single by Justin Bieber ft. Chance The Rapper. Joe Perez Studio, 2020
Merch design & logotype for HOLY a single by Justin Bieber ft. Chance The Rapper. Joe Perez Studios - Creative Direction: Joe Perez, 2020
Merch design & logotype for HOLY a single by Justin Bieber ft. Chance The Rapper. Joe Perez Studios - Creative Direction: Joe Perez, 2020 (Photo: Justin Bieber in the Holy T-shirt)
Merch design & logotype for HOLY a single by Justin Bieber ft. Chance The Rapper. Joe Perez Studios - Creative Direction: Joe Perez, 2020
Album cover for Bare With Me by Justine Skye, 2019. Creative Direction: Emily Pires & Elena Hristu
Album cover for Bare With Me by Justine Skye, 2019
Merch Design for Justine Skye, 2019. Creative Direction: Emily Pires & Elena Hristu
Merch Design and Identity for Justine Skye, 2019
Merch Design for Justine Skye, 2019. Creative Direction: Emily Pires & Elena Hristu
Merch Design for Justine Skye, 2020. Creative Direction: Emily Pires & Elena Hristu (Justin Bieber, Hailey Bieber, Bella Hadid, Simi Haze)
Logotype for Space & Time by Timbaland and Justine Skye, 2020. Creative Direction: Emily Pires & Elena Hristu
Poster design for Justine Skye's Bare With Me 2020 Tour, 2020. Creative Direction: Emily Pires & Elena Hristu
Call of Duty League x Scuf Gaming 'Team of the Year' jersey design (unreleased). Joe Perez Studios - Creative Direction: Joe Perez, 2020
Call of Duty League x Scuf Gaming 'Team of the Year' jersey design. Joe Perez Studio, 2020
Branding for BIA Force, a tri-element workout developed in the heart of NYC, 2019. Creative Direction, Art & Interior design: Mercer Project by Roy Nachum
Branding for BIA Force gym, NYC, 2019
Branding for BIA Force, a tri-element workout developed in the heart of NYC, 2019. Creative Direction, Art & Interior design: Mercer Project by Roy Nachum
Branding for BIA Force, a tri-element workout developed in the heart of NYC, 2019. Art & Interior design: Mercer Project by Roy Nachum
Branding for BIA Force, a tri-element workout developed in the heart of NYC, 2019. Creative Direction: Mercer Project by Roy Nachum
Branding for BIA Force, a tri-element workout developed in the heart of NYC, 2019. Creative Direction: Mercer Project by Roy Nachum
Branding for BIA Force, a tri-element workout developed in the heart of NYC, 2019. Creative Direction: Mercer Project by Roy Nachum
Branding for BIA Force, a tri-element workout developed in the heart of NYC, 2019. Creative Direction: Mercer Project by Roy Nachum
Branding for BIA Force, a tri-element workout developed in the heart of NYC, 2019. Creative Direction: Mercer Project by Roy Nachum
Nike, 3D design, 2019
The Standard Room, an exhibit space with two alternating environments, which coexists within one room. As the color of the room alternates, the work changes - demonstrating how I perceive color and light as a color blind, 2019
The Standard Room — an exhibition exploring color, light, and color blindness, 2019
The Standard Room, an exhibit space with two alternating environments, which coexists within one room. As the color of the room alternates, the work changes - demonstrating how I perceive color and light as a color blind, 2019
Jewelry design for 1017 ALYX 9SM by Matthew M. Williams (unreleased), 2019
Graphic tees for 1017 ALYX 9SM by Matthew M. Williams (unreleased), 2019
Graphic tees for 1017 ALYX 9SM by Matthew M. Williams (unreleased), 2019
Graphic tees for 1017 ALYX 9SM by Matthew M. Williams (unreleased), 2019
Playlist cover design, 2019
Merch design for 100 Thieves (unreleased). Joe Perez Studios - Creative Direction + Design: Joe Perez, 2020
100 Thieves tee design. Joe Perez Studio, 2020
Merch design for 100 Thieves (unreleased). Joe Perez Studios - Creative Direction + Design: Joe Perez, 2020
Branding and merch design for Lipstick Gypsy, 2019. Creative Direction: Emily Pires & Elena Hristu
Branding and merch design for Lipstick Gypsy, 2019
Graphics for Bad Couture, 2018
Redesign of the first book in the world, Genesis, 2019
Editorial design
'Vortex' speaker, editorial and product design, 2018
Rebranding for Fashion Rocks, online lifestyle magazine of fashion, music & culture, 2017. Creative Direction: Emily Pires & Elena Hristu
Deconstructed, typographic experiments exploring Helvetica’s readability, 2018
Deconstructed, typographic experiments exploring Helvetica’s readability, 2018
Deconstructed, typographic experiments exploring Helvetica’s readability, 2018
Deconstructed, typographic experiments exploring Helvetica’s readability, 2018
Deconstructed, typographic experiments exploring Helvetica’s readability, 2018
Editorial design for a Camouflage Index, a book with military camouflage patterns from 38 different countries worldwide. Each camo pattern has a description of its design and  origin country, by area, weather, color and environment, 2017
Editorial design for a Camouflage Index, a book with military camouflage patterns from 38 different countries worldwide. Each camo pattern has a description of its design and  origin country, by area, weather, color and environment, 2017
Camouflage Index — editorial design featuring military patterns from 38 countries, 2017
Editorial design for a Camouflage Index, a book with military camouflage patterns from 38 different countries worldwide. Each camo pattern has a description of its design and  origin country, by area, weather, color and environment, 2017
Editorial design for a Camouflage Index, a book with military camouflage patterns from 38 different countries worldwide. Each camo pattern has a description of its design and  origin country, by area, weather, color and environment, 2017
Visual identity for Mērcer Project by Roy Nachum. Soho, NYC, 2016. Creative Direction, Product Design & Photography: Mercer Project by Roy Nachum
Mērcer Project brand identity
Visual identity for Mērcer Project by Roy Nachum. Soho, NYC, 2016. Creative Direction: Mercer Project by Roy Nachum
Branding for a sports tv channel in Hebrew, inspired by sports courts, 2017
3D design
'Things Moving', book cover, 2018
Brand identity and packaging design for Marvé Juice, USA, 2017
Packgaing design
Logo and symbol design for Gravity Technologies, a luxury transportation app, NYC, 2019. Creative Direction: Mercer Project by Roy Nachum
'Anti Gravity', website and app design for Nike about the historic launch of the first Nike Air Max, 2017
Web design
'Liftoff', poster design about space travel, inspired by a spaceship launch with typography that lift off the poster, 2016
New York-based graphic designer and art director working across fashion, music, sports, and culture. His practice spans creative direction, brand identity, campaigns, visual content, motion design, merchandise, packaging, web, product, spatial and experiential design across physical and digital formats, incorporating AI. NABA Milan and Shenkar alumnus, Forbes 30 Under 30 honoree, and co-founder of the experimental art studio and clothing brand NAÏYO︎︎︎
Justin Bieber, NBA, Highsnobiety, Lil Baby, President Joe Biden, Foot Locker, Calvin Harris, Bob Marley, Majid Jordan, Justine Skye, Timbaland, Mērcer Labs Museum, EME Studios, The People Gallery, USM, Duke+Dexter, Call of Duty, Milk Makeup, Almost Home, 100 Thieves, PJ Tucker, Detroit Pistons, Soulection, Bleacher Report, Walden, Milwaukee Bucks, OVO Sound, Atlanta Hawks, House of Highlights, Daniel Ricciardo, Chance The Rapper, Sony Music, Aeir, Laarvee, Nude Project.